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ABOUT US

WHAT IS MODA?

An interactive Augmented Reality application that brings the runway fashion show designs to life into the public spaces spread across the world.

OUR VISION

At Moda, we intend to connect people to their love of fashion in their own cities. Our app has first been launched in Toronto, Canada and Santiago, Chile to allow users to explore landmarks in their city and see images of models walking the runway in those locations, through augmented reality on a mobile device. 

 

We strive to provide an interactive experience for lovers of high fashion, without the crowds and limitations of traditional runaway shows. We want to have users getting out and exploring public places in their city, especially after the COVID-19 pandemic. With Moda, users can be connected to fashion more than ever before.

This Augmented Reality Application allows the people of Toronto and Santiago to come into a shared public space weather it’s with a group of friends or individually, and experience a Runway Fashion Show through the application on their phone. The application socially engages the audience because it’s  of it’s convenience. It is catered towards the individual because they choose whenever they would like to go, with who, and for what reason. It gives them the option to connect with online users and in the real world too, as they observe the shows that are from a completely different country but in your own reality. The application responds really well with our current limitations like covid guidelines, as it doesn’t necessarily involve large groups of people in a public space but allows you to interact virtually and physically within those parameters but engages people back in ordinary public spaces by going out and exploring where the AR experience is located in the individuals city -- the real world. This goes for the opportunities to reimagine or redesign how work is shared because it allows the public audience experience not dependent on a crowd of people in one place.

ABOUT OUR NAME

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SPONSORS

  • Crowdfunding

  • Business Angels

  • Donations from fashion brands

  • Alliances with the most important fashion shows in the world

OUR GOAL

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SHOW

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AMAZE

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INSPIRE

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